Authors

Alex Palabrica

Alex Palabrica

APalabrica@jeffer.com
Jamie K. Ogden

Jamie K. Ogden

JOgden@jeffer.com
Nathan M. Shaw

Nathan M. Shaw

NShaw@jeffer.com
Jeffer Mangels & Mitchell LLP (JMBM) is pleased to announce that Exact Customer, LLC, a digital performance marketing agency, has been acquired by Gauge Capital, a private equity firm based in Southlake, Texas. "We look forward to partnering with Gauge for the next chapter of the Company’s growth," said Steve Jacoby, Exact Customer’s Co-Founder in a press release. "We’re proud of Exact Customer’s success thus far, and with additional resources to invest in sales and marketing, strategic M&A, and vertical expansion, we will continue to deliver an excellent experience for our current and future customers." The JMBM corporate team was led by David Ma with assistance Nathan Shaw. The JMBM tax team was led by Jamie Ogden with assistance from Ryan Skelly and Alex Palabrica. "We are pleased to have facilitated this exciting new partnership," said Ma. "This is an excellent result for our client and a great opportunity for Gauge Capital." FocalPoint Partners served as Exact Capital's investment banker on the transaction.
About Exact Customer Since 2014, Exact Customer have been blending the art and science of direct response digital advertising. Throughout their time in the digital space, they've managed over 2,000 campaigns across all digital channels (SEM, SEO, Display, Affiliate, Lead Aggregators, etc.). For more information, visit exactcustomer.com.
About JMBM’s Mergers & Acquisitions Group JMBM’s Mergers & Acquisitions Group represents buyers, sellers and capital providers in a wide variety of mergers, acquisitions, control sales and financings. The M&A Group’s lawyers provide start-to-finish assistance with the structuring, negotiation, documentation and closing of the deal. For more information, visit www.jeffer.com.